Our story began in 2013 when three entrepreneurs - Oleskandr Furtak, Sasha Nychyporchuk, and Vladyslav Hrytsenko came together for the first time to create Dressboom, a fashion-tech company. The venture was moderately successful, and in 2015 the company dissolved.
Despite this setback, the team launched Attractor in 2017, a conversion-rate optimization AI that identifies friction in user experiences through automated behavioral data analysis. The product had initial success, however, it required a lot of effort on our side to help clients derive value.
So, we closed another startup, but
that's how we became a full-scale vendor building custom data machinery that powers bespoke user experiences.
