We are growth engineers

Our story began in 2013 when three entrepreneurs - Oleskandr Furtak, Sasha Nychyporchuk, and Vladyslav Hrytsenko came together for the first time to create Dressboom, a fashion-tech company. The venture was moderately successful, and in 2015 the company dissolved.

Despite this setback, the team launched Attractor in 2017, a conversion-rate optimization AI that identifies friction in user experiences through automated behavioral data analysis. The product had initial success, however, it required a lot of effort on our side to help clients derive value.

So, we closed another startup, but
that's how we became a full-scale vendor building custom data machinery that powers bespoke user experiences.

We help our clients leverage data to acquire, retain, and activate more users.

Our mission is scaling user empathy by making consumer products more personal with data.

As former founders, we understand that growth without retention is not true growth. That's why we prioritize acquiring users who will stick around. We believe in learning from successes, failures, and experiments.